Vice Chancellor for Strategic Communications

The University of North Carolina at Greensboro (UNCG) seeks a collaborative, creative, inspirational, and steadfast marketing and communications executive as it embarks on the next chapter of profoundly robust and successful marketing programs powered by a newly cohesive organizational design that deepens and expands community pride.

The University of North Carolina at Greensboro (UNCG), founded in 1891, is a public, coeducational, doctoral-granting university serving around 18,000 students, including over 3,600 graduate students, with support from more than 2,500 faculty and staff. Recognized for high research activity and community-engaged scholarship, UNCG excels in social mobility, enrolling and graduating economically disadvantaged students. Celebrated for its affordability and exceptional student experience, UNCG is a federally designated Minority-Serving Institution with a diverse campus, including a significant percentage of first-generation, Pell-eligible, and students of color. It is also military-friendly and leads in supporting first-generation and lower-income students. The university's recent campaign, "Light the Way: The Campaign for Earned Achievement," surpassed its $200M goal, enhancing student access, academic excellence, and program impact.

Reporting to a transformational Chancellor, the key to success for the new Vice Chancellor for Strategic Communications will be implementing and empowering a restructured division, fostering a culture of curiosity and collaboration, and building relationships at all levels, including the Chancellor’s Council. The ideal candidate will be a strategist unafraid to challenge the status quo who brings fresh perspectives, proven leadership, and a commitment to innovation. This role is a career-defining opportunity for a driven leader ready to elevate UNCG’s reputation and impact. The Vice Chancellor will be pivotal in shaping and communicating UNC Greensboro’s commitment to access, excellence, impactful research, and meaningful contributions at local, state, and national levels. This role offers a unique opportunity for a dynamic and accomplished communications and marketing leader to collaborate with a visionary Chancellor and senior team in crafting and executing a comprehensive marketing, branding, and communications strategy. By overseeing and unifying all university-wide efforts, the Vice Chancellor will establish a cohesive platform that aligns messaging and branding, advances institutional goals, supports individual units, and profoundly engages both on-campus and external audiences, including students’ families, donors, alums, government officials, and community partners.

The successful candidate will have a record of success as an innovative and collaborative leader in large, complex organizations with substantial experience developing and implementing multi-faceted marketing and communications efforts that position and elevate the perception of an entire institution, brand, or company with multiple audiences. This person will need exceptional diplomacy, discretion, and judgment; a complete understanding of the marketing, communications, and branding process from creative conceptualization to implementation; expert knowledge of traditional, digital, video, and emerging media and media relations; a nuanced understanding of how to balance exceptional creativity with rigorous, data-driven metrics; and demonstrated success fostering an empowered team culture and building an efficient, cohesive, and collaborative work ethic. In addition, the Vice Chancellor will be able to inspire internal communications partners across the organization, have a collaborative, collegial orientation, and model personal excellence in written and oral communications.

Dan Rodas is leading this search with Tiffany Weber.

UNCG provides reasonable accommodation so that qualified disabled applicants may participate in the selection process. Please advise the Department of Human Resources of any accommodations you require in order to express an interest in a specific opening by emailing hrs@uncg.edu or calling (336) 334-5009. Please state your reasonable accommodation request for assistance in your message. Only reasonable accommodation requests related to applying for a specific position within UNCG will be reviewed at the e-mail address and phone number supplied. Thank you for considering UNCG for your next career opportunity.

UNCG has been and will continue to be committed to equality of employment opportunities and does not discriminate against applicants or employees based on race, color, religion, sex, sexual orientation, gender identity, or national origin, political affiliation, genetic information, or age. Men, women, and members of all racial and ethnic groups are encouraged to apply. For more information, please refer to our Recruitment website and our Policies.